Course Outline

    1. Welcome! You can start here!

    2. Introduction

    3. Packet: Intro (2.0)

    4. Beta Feedback #1 - Intro

    1. What to expect in Seed to Sip: What is Coffee?

    2. Seed to Sip

    3. Packet: Seed to Sip (2.0)

    4. Beta Feedback #2 - Seed to Sip

    1. What to Expect in 7 Pieces of Equipment

    2. 7 Pieces of Equipment

    3. Packet: 7 Pieces of Equipment (2.0)

    4. Beta Feedback #3 - 7 Pieces of Equipment

    1. What to expect in 8 Variables of Brewing

    2. 8 Variables Of Brewing pt. 1 - Quality

    3. 8 Variables of Brewing pt. 2 - Ratio and Grind Size

    4. 8 Variables of Brewing pt. 3 - 3 Keys to Brewing

    5. Packet: 8 Variables of Brewing (2.0)

    6. Beta Feedback #4 - 8 Variables

    1. What to Expect in Taste, Flavor, and Aroma

    2. Taste, Flavor, and Aroma (Module 5)

    3. Packet: Taste, Flavor, And Aroma (2.0)

    4. Prove it: A 'Lil Review for Retention

    5. Preview Feedback: Who Are You, and How Valuable was This?

    6. +Printable: Joe Brewski Flavor Wheel

    1. What to expect in Extraction

    2. Extraction

    3. Beta Feedback #5 - Extraction

About the Beta

  • $347.00
  • 3 hours of video content
  • Unlimited Access To Train Your Whole Team
  • Online Community Access + Weekly Q&A Zoom Call
  • Printables: Brewing, Equipment, And Cafe Recipe Guides + Course Training PDF

The Perks

  • Train the Whole Team

    When you join the beta, you get lifetime access for you and your whole staff. Your team will learn the language and foundations to brew consistent, quality coffee.

  • No Travel Cost

    Eliminate expensive training trips for your team with an online course + supplemental material you can utilize for as many employees as you'd like.

  • Included in Partnership

    If we partner with you in wholesale roasting, reach out! This course is free to you and your team. We'll just ask for feedback.

Train yourself, train your team. Join us!

This is coffee where you're at.


  • What's the benefit of signing up for the beta?

    When you sign up for the beta, you get access to and all the benefits listed above. Then, by the time we edit, improve, and release the full course with finalized and improved packet information, printables, and video edits in March, you'll get 12 months of the course at no additional cost. Basically.. you're getting almost the whole course today, and the polished version tomorrow, all for one payment of $347. Course, community, zoom calls, all of it.

  • How much will the subscription cost once the course is fully released?

    A monthly subscription for an individual will cost $50/month, with $10/month for each additional member on your team. You will be able to unsubscribe members once they have achieved the course, and to subscribe new members as you desire to train others.

  • What's included in the free preview?

    The free preview includes the entire Taste, Flavor, and Aroma module. No pun intended, it's a taste of the full course.

  • How will I find out about beta updates?

    With each beta update (all the big ones and all the small ones, which will be frequent), we will place a post in the community page that you will have access to. For the bigger updates, we'll also send an email your way!

  • Is this just for cafe owners, or can a hobbyist or barista take this course?

    This course is indeed designed for cafe owners, managers, and barista trainers -- BUT. While you will notice that it is catered to that audience, the majority of the content is centered on coffee quality, meaning that any individual interested in coffee could take the course and benefit greatly. In the future, we're considering launching a more intentionally catered course that's directly for individuals looking to grow and learn on their own time. If you're that person and would like to know more, reach out to [email protected]!